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ABtasty

Prices tailored to your needs

No commitment, just select a package that suits your traffic

€ EUR $ USD $ AUD £ GBP

Starter

29€/month

Annual commitment 32€ /month . no commitment

5 000visitors tested per monthcarryover of unused credit

Free trial
Essential features*
Unlimited number of tests
Standard test targeting
Content personalisation campaigns
1 user account
Online documentation

Plus

99€/month

Annual commitment 110€ /month . no commitment

40 000visitors tested per monthcarryover of unused credit

Free trial
Essential features*
Unlimited number of tests
Standard test targeting
Content personalisation campaigns
Unlimited user accounts
Email support
Web analytics tool integrations

Pro

299€/month

Annual commitment 330€ /month . no commitment

200 000visitors tested per monthcarryover of unused credit

Free trial
Essential features*
Unlimited number of tests
Standard test targeting
Content personalisation campaigns
Unlimited user accounts
Email support
Web analytics tool integrations
Multipage and funnel tests
Training webinar (1 h)

Enterprise

On quotation

Unlimitedvisitors tested per month 

Contact us
Essential features*
Unlimited number of tests
Standard test targeting
Content personalisation campaigns
Unlimited user accounts
Email support
Web analytics tool integrations
Multipage and funnel tests
Training webinar (1 h)
Multivariate tests
Dedicated account manager
Advanced reporting and heat maps
Methodological support

Essential features included in our subscriptions*

Visual editor for creating variations

Advanced HTML, CSS and JavaScript editor

Tests by redirection with existing page as variation

Preview variations in multiple browsers

Standard test targeting options (by URL, traffic source, cookie, page element, browser, device, geolocation)

Unlimited number of variations per test

Unlimited number of tests

URL and click goals

E-commerce goals

Reporting includes statistical reliability indicator

Automated test optimization

Winning versions

50€ 5 000 visitor test credits Select
75€ 10 000 visitor test credits Select
100€ 20 000 visitor test credits Select
200€ 50 000 visitor test credits Select
400€ 100 000 visitor test credits Select

Credits valid for 6 months
One-off payment

20 000
visitor test credits
100€

Buy

All our pay as you go plans include the "Plus" features

*If you already have a plan, you'll still retain the features of it

Visual editor for creating variations

Advanced HTML, CSS and JavaScript editor

Tests by redirection with existing page as variation

Preview variations in multiple browsers

Standard test targeting options (by URL, traffic source, cookie, page element, browser, device, geolocation)

Unlimited number of variations per test

Unlimited number of tests

URL and click goals

E-commerce goals

Reporting includes statistical reliability indicator

Automated test optimization

Winning versions

Our subscription plan details

Starter Plus Pro Enterprise
Installation
A unique tag for each of your tests
•
•
•
•
CMS plug-ins
•
•
•
•
Insertion through a tag manager
•
•
•
•
Synchronous or asynchronous loading
•
•
•
•
Test types
Tests on protected pages
•
•
•
•
Tests by redirection
•
•
•
•
Multi-page tests, funnels
•
•
Multivariate tests
•
•
Content personalisation
•
•
•
•
Variation editor
Graphical editor
•
•
•
•
HTML, CSS and JavaScript editor
•
•
•
•
Edit history
•
•
•
•
Variation preview
•
•
•
•
Test configuration
Traffic modulation per variation
•
•
•
•
Standard targeting mode
•
•
•
•
Advanced targeting mode
•
•
•
Programmed test start and finish
•
•
Performance monitoring
Multiple goals
•
•
•
•
URL goals
•
•
•
•
Event goals (e.g. click)
•
•
•
•
E-commerce goals
•
•
•
•
Automated test optimization
•
•
•
•
Winning version
•
•
•
•
Test annotation and documentation
•
•
•
•
Results export (email, Excel, PDF)
•
•
•
•
Integration with third-party analytics tools
•
•
•
Results filtering with advanced criteria
•
•
Heat map
•
API for results export
•
Account management
User accounts
1
Unlimited
Unlimited
Unlimited
Access rights management
•
Help and support
Online documentation
•
•
•
•
Email support
•
•
•
Training webinar (1 h)
•
•
Phone support
•
Dedicated account manager
•
Advanced training for your teams
•
Consultancy and methodological support
•

Frequently asked questions

What is the minimum subscription length?

There is no minimum subscription length. AB Tasty subscription only requires a simple, one-month commitment. From the first month onwards, you are free to change to a different plan or cancel your subscription.

How are tested visitors counted?

We include a visitor in the count for your subscription when they access a page with an active test, whether they are assigned to the original version or one of your variations. Your credit balance can be accessed at any time through your client interface.

What happens if I use up all the visitor credit for my subscription before the end of the month?

Once your credits have been exhausted, your tests are automatically suspended and you are alerted by email. To complete your tests, you can either subscribe to a plan offering more credits or purchase additional credits directly. Whatever you choose to do, your tests are still accessible in the interface and the data is preserved.

What happens if I don't use all the credit included in my monthly subscription?

If you do not use all your credit during your billing period, the credit is carried over to the next periods.

I'm an agency. Do you offer a bespoke rate?

It is possible to become a preferred partner or a certified agency. Please contact our commercial team using the contact form.

Can I access a bill?

Once you are subscribed, you can access a list of your monthly bills through your client interface.

Which payment methods do you accept?

We currently accept two payment methods: bank card and direct debit. You can pay in Euros, US dollars or British pounds.

Frequently asked questions

What is the minimum subscription length?

There is no minimum subscription length. You buy all your visitor test credits at once. Because there is no recurring payment, there are no billing surprises.

How long are my credits valid for?

Your credits are valid for 1 year from the date of purchase. You use them at your own rate, as you require them, which means you can stop testing for a month and then continue again later.

Which payment methods do you accept?

We currently accept two payment methods: bank card and direct debit. You can pay in Euros, US dollars or British pounds.

How is the number of visitors tested calculated?

We include a visitor when they access a page with an active test, whether they are assigned to the original version or one of your variations. Your credit balance can be accessed at any time through your client interface.

Can I have more than one pack at a time?

Yes, you are completely free to purchase multiple packs. Your visitor test credits will simply be incremented with each new purchase. If you need to test a very large number of visitors over a short period, contact us so that we can avoid the need for you to make multiple purchases.

Pay as you go details

All our pay as you go plans include
Installation
A unique tag for each of your tests
•
CMS plug-ins
•
Insertion through a tag manager
•
Synchronous or asynchronous loading
•
Test types
Tests on protected pages
•
Tests by redirection
•
Multi-page tests, funnels
•
Content personalisation
•
Variation editor
Graphical editor
•
HTML, CSS and JavaScript editor
•
Edit history
•
Variation preview
•
Test configuration
Traffic modulation per variation
•
Standard targeting mode
•
Advanced targeting mode
•
Performance monitoring
Multiple goals
•
URL goals
•
Event goals (e.g. click)
•
E-commerce goals
•
Automated test optimization
•
Winning version
•
Test annotation and documentation
•
Results export (email, Excel, PDF)
•
Integration with third-party analytics tools
•
Account management
User accounts
Unlimited
Access rights management
•
Help and support
Online documentation
Unlimited
Email support
•
Tarifs
50€ 5 000 visitor test credits Select
75€ 10 000 visitor test credits Select
100€ 20 000 visitor test credits Select
200€ 50 000 visitor test credits Select
400€ 100 000 visitor test credits Select

Credits valid for 6 months
One-off payment

20 000
visitor test credits
100€

Buy